A lot of people have been talking lately about Chinese models. It seems that the country’s government has taken an interest in them, and not a good one either. The topic has actually come up before, but what’s different now is that it seems like the government wants to fix this problem permanently. This means targeting corrupt practices at the source instead of just trying to keep them from rearing their ugly heads again. Let’s explore what this means for you as a practitioner and how it might affect your work if you’re thinking about doing business with the country.
What’s the problem with Chinese models?
Like we said, the Chinese government has been particularly interested in the modeling industry. Why? Because models are often the face of brands. They’re important in the communication between brands and their customers. So when models in one country start to behave poorly, it has a ripple effect throughout the industry. What’s happened in China is that a number of models have come forward with allegations that they’ve been mistreated and exploited by the industry. While not all of them have been substantiated, the stories that have surfaced paint a fairly grim picture of the Chinese modeling industry. It’s been found that many models are working long hours for low pay, and that the industry is rife with both sexual and age discrimination. It’s not just one or two models either. There are a number of young women who have come forward with similar stories. An investigation by The New York Times uncovered what seemed like hundreds of similar accusations by young women.
Why is the government so interested in them?
Like we said, the Chinese government has been interested in the modeling industry for a while now. The country is a huge market, and it’s also become a hub for many Western brands looking to expand in the region. For these brands, Chinese models are a gateway to Asia. They’re an easy route to getting their products seen by new customers. This is where the government has taken an interest. Like we said, many of these models have come forward with allegations that they’ve been exploited and mistreated by the industry. The government wants to put an end to this. It wants to end the practice of hiring young women to sell products and exploit them. It’s a noble goal, but it comes with some political baggage.
What can you do to stay safe?
The Chinese government has taken an interest in the modeling industry in an effort to clean up the industry. This effort is motivated by a desire to protect the workers and make sure that they have safe working conditions. That’s a good thing, but it comes with some restrictions on what you can do to stay safe. The best way to stay safe is to stick to reputable agencies and talent agencies. This is something that any business can do. Find a good agency, work with them, and they’ll do the legwork to help you navigate the industry so that you don’t run into any problems. That way, you don’t have to worry about the government getting involved.
Conclusion
We’ve said it before, and we’ll say it again: the Chinese government wants to clean up the modeling industry. It wants to end the practice of hiring young women to sell products and exploit them. It comes with some political baggage, but it’s a noble goal. Unfortunately, it brings some restrictions on what you can do to stay safe. The best way to stay safe is to stick to reputable agencies and talent agencies. This is something that any business can do. Find a good agency, work with them, and they’ll do the legwork to help you navigate the industry so that you don’t run into any problems. That way, you don’t have to worry about the government getting involved.
It is a dangerous time for KOL in China explained a Chinese CBC members
Further reading about KOL in China